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Weekly Insight: Halloween Spending – Not So Scary

Halloween is the second largest consumer holiday after Christmas. Retailers use the holiday as a loose barometer of the upcoming holiday shopping season since it is only a month before Black Friday. This year, retailers should have nothing to be scared about. Halloween spending is expected to hit a record $8.4 billion. That is an average of almost $83 per person for those celebrating the holiday. As I was reviewing…

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